GMCR, Inc One of McDonald’s 2010 Global Best of Sustainable Supply
Posted by Rick on 29 Apr 2010 at 12:21 pm | Tagged as: Social Responsibility
We are excited to be among the companies recognized in McDonald’s 2010 Global Best of Sustainable Supply for our efforts to fight poverty and hunger in our coffee supply chain.
The Best of Sustainable Supply recognizes best practices of companies that demonstrate leadership and innovation in sustainable supply. McDonald’s first introduced Newman’s Own® Organics coffee (roasted by Green Mountain Coffee® and part of GMCR’s family of brands) to its restaurants in New England and Albany, NY in October 2005.
This recognition affirms the importance of our efforts to seek sustainable solutions to poverty and hunger in communities around the world that supply us with coffee. We believe there is a direct link between the quality of coffee we purchase and the quality of life in the farming communities that grow this coffee – and, as such, we are focused on supporting projects that improve the quality of life. Reducing food insecurity improves health, enhances children’s ability to learn, and provides families with new opportunities to begin lifting themselves out of poverty. When farmers and their families are unable to maintain their normal diet, they are generally not able to invest in their coffee, so this work will also help improve the quality of coffee in the cup.
Click here to read more about our community food security efforts and McDonald’s 2010 Global Best of Sustainable Supply.
Great news, congrats on such an important recognition!