Deal of the Week – $3-off Green Mountain Coffee Hazelnut

Jennifer

What’s better than creamy, buttery hazelnut coffee in your mug?  Nothing, well, except if you bought it when it’s our Deal of the Week.

That’s right: Our Hazelnut coffee with the toasted, buttery hazelnut flavor that everybody loves is $3-off in 24-ct K-Cup® pack boxes and bags this week on GreenMountainCoffee.com!  Can’t you just smell that  nutty-sweet aroma now? Mmm …

Hurry- offer ends Sunday, January 15th (or while supplies last)!

Golden French Toast Returns!

Kristen

We reminisce around the office about those lazy Saturday mornings in winter when everybody sleeps in. About the only thing that can open our eyes (other than the smell of just brewed coffee, of course) is the mouth-watering aroma of buttery French toast and warm Vermont maple syrup.

Yum.

Thankfully, it looks like today may be our new “lazy Sunday morning” because Fair Trade Golden French Toast® is back for the winter!  The aromas and flavors of our favorite weekend treat are layered in this favorite Fair Trade seasonal flavor and ready to drink. It’s all here: the maple aroma, and buttery, golden toasty flavors, warmed with just a touch of cinnamon.

Double yum.

Golden French Toast is here for the winter season, available in K-Cup® packs for Keurig® brewers and in bags online and in stores near you, so grab yours today!

Ask the Coffee Lab: Why do coffees from different countries taste different?

Winston

I’m not sure I get this: Why do coffees from different countries taste different?

It all comes down to what we call terroir.

Like wine, coffee expresses regional characteristics and exhibits the effects of its terroir, or “taste of place.” Differences in soil, altitude, rainfall, processing techniques, and even social conditions affect what’s in the cup.  One of the most important conditions is the areas own traditions and for handling and processing coffee.

Take Sumatran coffee, like our Fair Trade Sumatran Lake Tawar.

Beans from Sumatra have always been highly prized not only because of their full flavor, but also because of their distinct appearance. Sumatran coffee beans, when green, are often asymmetrical in shape and have a deep aquamarine tint.

The drying techniques employed by Sumatran coffee farmers also contribute to the coffee’s distinctiveness. These techniques involve an extended period of the coffee bean’s exposure to the pulp of the berry after the berry has been harvested—a process which is believed to produce deeper tones in the brewed coffee.

Compare that coffee from southeastern Mexico, along the Sierra Mountains, like our Fair Trade Organic Mexican Select.

Coffee farmers process their beans using their own local wet mills. This process results in a balanced acidity in the coffee, for the process of fermentation and drying are quite immediate to each other. While this organically grown coffee is cultivated in an environmentally friendly manner, its flavor is improved as well. Being shade grown, the coffee plants mature slowly, creating sweeter coffee beans.

Since our team gets the chance to go to these places, see the people, we also get to know their traditions, their culture.  While you may not be with us on the trip, you do get to experience these places through their coffee.  Guess you can say, you can tour the world through your coffee cup.

New Year’s Reflections from the CSR Department

Amanda

During the past couple days, while email and phone calls have slowed down in the office, my coworkers and I started to reminisce about the past year at GMCR. It is a wonderful experience working at a growing company, but it was nice to slow down a bit this week and look back at some of the highpoints for us working in the Corporate Social Responsibility (CSR) department.  

For me, it’s all about the growth. As our business has grown, so has our 5% fund. We’ve expanded our reach exponentially since I started with the company 5 years ago. There are more resources to grant to deserving non-profits in coffee-growing communities and in new supply chains. We’ve started employee community grant programs at our Employee Sites throughout the U.S. Our department has also grown – welcoming 3 new members to the CSR this year. It is truly amazing to see the ongoing development of our CSR programs.

Liz Dohrman, Enterprise Volunteerism SpecialistChildren at Planting Hope's Coffee Camps

Working on the domestic team in our CSR department, I know a lot about our work in coffee growing communities but had never had the chance to see the projects we support in person. In December I had the opportunity to visit Nicaragua as part of this year’s employee source trip. In a little town called San Ramon, we met children attending Coffee Camp. Coffee Camps were started by a small, Vermont-based non-profit called Planting Hope. Parents who work in the fields to harvest coffee frequently leave their young children at home alone. Coffee Camps offer a safe place for kids to go during their school vacation. Instead of being left home alone in remote areas, they go to camp where snacks and a meal are provided and a school-like curriculum is presented, with a little fun thrown in, too. Meeting these kids was incredible. Many live in remote areas in meager conditions with few possessions. We had the opportunity to play with them and see how happy they are, despite the many challenges facing them. I’m very proud to work for a company that supports projects like Planting Hope’s Coffee Camps.

Eliza Dodd, Domestic Community OutreachEliza pulling a tire out of the Winooski River in Vermont

One of my 2011 highlights was participating in GMCR’s River Clean-Up week! It is a great opportunity for employees to get out and give back to our local communities. I had a blast digging tires out of the river, paddling down the Winooski, and meeting folks from other departments in the company.

Mary Beth Jenssen, Supply-Chain Outreach

When thinking back on my first year as a GMCR employee, the part that sticks out in my mind above the rest is the people. Stated many times, but all too often unproven, is the importance of great coworkers.  GMCR has a culture that values collaboration, open dialogue and growth that is proven through its employees. IGMCR Employees at Employee Appreciation Day have never met a coworker that I didn’t like and have been fortunate enough to have made many friends over the last 11 months and that is  a rare thing to find at work. Having wonderful coworkers can be a reason you come in to work each day, a reason you stay with the company rather than looking to move out, a reason you are able to accomplish a seemingly impossible project. 2011 at GMCR has been filled with wonderful coworkers that showed me what it means to work at a great place.

Thank you for following our work throughout the year.

And Happy New Year!

‘Twas the Night Before Christmas

Kristen

Wishing you an inspirational Christmas from all of us at Green Mountain Coffee®.

Cards, Stockings and Warm Holiday Wishes for our Troops!

Amanda

We’re happy to support our troops all year round with great tasting coffee. It is especially great to know that those comforts of home are also there during the holidays. Over the past month employees have also been volunteering their time to send some holiday cheer to our service men and woman.

In our Knoxville, Tennesee facility employees used their company sponsored volunteer time to make cards for the American Red Cross’ Holiday Mail for Heroes program. The cards, handcrafted by volunteers across the country, are sent to service men and women, their families and veterans all over the world. Employees crafted cards and messages of thanks. In total they made 515 cards!

Employees Decorating Cards for the Troops The cards employees decorated

At our Keurig facility in Reading, Massachusetts employees decorated 190 Christmas Stockings and put together 380 grab bags. Both the Keurig and Green Mountain Coffee brands have a strong relationship with the Pease Greeters Organizations through volunteer events like this and brewer and coffee donations.

This effort was particularly meaningful to the Reading, MA employees. The stockings and bags are being delivered to a Unit from Reading currently serving in Afghanistan.

Thank you to the American Red Cross and Pease Greeters for providing opportunities like these so that we can give back in a special way during the holidays!

Grand Reopening of the Visitor Center and Cafe!

Contributor

This past Saturday we held the grand reopening of the Green Mountain Coffee® Visitors Center and Café – and what a great success it was!  All day long folks stopped by to check things out, see our revitalized space, and warm up (it was only 25-degrees out) with a steaming cup of coffee. Some lucky customers even walked away with great prizes including gift bags full of Green Mountain Coffee goodies (and even a Keurig® brewer or two).

We have to say: The Café staff did a spectacular job reopening the doors. Their friendly greetings and glowing faces really added to the enjoyment of the day. To say the least, we are so happy to see them back in action – particularly when they walked around with a selection of tasty treats was provided by Joan Grenier of Grenier’s Home Bakery.  Yum!

What’s a celebration without music?  Harwood Unions High School’s own a capella group, I Cantori, stopped by and captivated listeners with a selection of holiday favorites on the front porch. True professionals, the group sounded perfect – even in chilly temperatures!

Inspired by the occasion (and by the joyous music), Megan Smith, Vermont’s Commissioner of Tourism & Marketing, spoke about Waterbury and the importance of small towns in Vermont. Revitalizing Waterbury presented Ernie Pomerleau with a community services award for his work in Waterbury – thanks, Ernie!  Missy Gorham, the Café’s Manager, also got the chance to speak, sharing how very happy she is to be back in business after three months of hard work to get everything up and running again. Finally, the group raised their mugs in a toast to the Café staff, commemorating the reopening, the Visitor Center’s 5th year in business and Revitalizing Waterbury’s 20th year.

We are so fortunate to be part of a community that looks out for each other and rally when times get tough. We hope that the Café will continue to embody a sense of community spirit and that locals and visitors alike will come see us to enjoy a warm cup of coffee and the company of family and friends.

Thanks to all those who joined us on Saturday!  We hope to see you again soon. And for those of you who didn’t have the chance, come visit us any day of the week between 7 a.m. – 5 p.m. You’ll be glad you did.

By: Alexa Mucklow, PR Intern